Nissan vehicles have been available in America since 1959, when the automaker introduced its Datsun line at the Los Angeles Auto Show. Though it took some time for this Japanese automaker to enter the U.S. market, many are glad it did. Nissan is celebrated for its clever, sporty design, reliability, and especially its focus on safety. The brand is also known for offering fair pricing.
How It Started, Where It's Going
Nissan's origins date back to 1911, when Masujiro Hashimoto founded Kwaishinsha Motor Car Works. Three years later, the DAT car was introduced. The name Nissan Co. Ltd. first appeared in 1934 after several name changes. The Datsun Model 14 was the first model released after this pivotal moment in the company's history.
In the 1940s, Nissan's post-war history was marked by recovery and innovation. The Nissan truck Model 2124 was introduced in 1947, followed by the Datsun Model DB passenger car in 1948. Nissan's history in America has been particularly influential, with models like the Datsun 1200 coupes earning a stellar reputation among American owners.
In the past decade, Nissan has provided Americans with standout models such as the Nissan Pathfinder (SUV), Nissan Frontier (truck), and the GT-R (sports car). The GT-R, a direct descendant of the iconic Nissan Skyline, exemplifies Nissan's passion for motorsports and high-performance vehicles. With over 100 years of innovation, Nissan continues to evolve. The company introduced its first electric vehicle, the TAMA, in 1947. Today, with growing public demand, Nissan is more focused on electric vehicles than ever. Whatever Nissan pursues in the next 100 years, we are confident they will achieve their goals and continue to delight drivers worldwide.
Learn More About Nissan's Exciting History
Our Nissan dealership can answer any questions you have about Nissan's history and inform you about current models that are making history. Contact us for more information.